Creator applications are open. Get paid to film Half Hitch gear.
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Lineman in a Half Hitch Woodland Camo sun shade reading a clipboard at the tailgate of his truck

Film the gear. Get paid for it.

Half Hitch makes sun shades, glove bags and apparel for blue collar families. We send you gear, you make two short videos with it, and we pay you $100 to $500 based on your following.

Apply to the program

How it works

Four steps from application to payday. We keep it simple because you've got real work to do.

    What you get paid

    Half Hitch Woodland Camo sun shade on a stickered hard hat

        We're looking for real creators, not just big followings. Make content the blue collar community connects with and we'll build a long term partnership with you.

        What to film

        Authentic beats polished. Film it like you're telling a friend about something you actually use. Don't worry about perfect, just be yourself.

        What we need

          Shots to get

            Content we love

            Real people, real job sites, our gear in the shot. This is the kind of thing we're looking for.

            Use these for the feel, not the script. Some of them promote a giveaway, and yours won't.

            How to build your video

            Your video is for people who've never heard of Half Hitch. In 15 or 30 seconds, show them what we're about.

            1. 1

              Start with a problem

              Something from your workday that the gear we send you fixes.

              Sun on your neck all shift. The farmer's tan. Gear rattling loose in the truck.

            2. 2

              Show the fix

              Put the product to work on camera.

              The sun shade on your hard hat. The grunt bag keeping your gear organized, or just hauling a cold Monster.

            3. 3

              Give them the deal

              Close by letting viewers know new customers save.

              "New customers get 10% off at halfhitchlineco.com."

            Tell it as the worker, or as the spouse or loved one who sees them deal with it every day. Both work.

            Post it as a paid partnership

            We run your video as an Instagram ad with your profile linked on it, so everyone who sees it can find and follow you too. To make that work, add the paid partnership label when you post.

            1. Instagram's final screen before sharing, with More options circled

              1On the last screen before you share, tap More options.

            2. Instagram More options screen with Partnership label and ads circled

              2Tap Partnership label & ads.

            3. Partnership label and ads screen with Add paid partnership label circled

              3Tap Add paid partnership label.

            4. Search results showing the halfhitchlineco account with an Add button

              4Search halfhitchlineco and tap Add.

            5Send us your partnership ad code. On the Partnership label & ads screen from step 3, turn on Get partnership ad code. Copy the code and send it to us with your videos, then share your post. If it asks how long the code should last, pick the longest option.

            Read it, sign it, send it.

            Read the agreement below. Signing it lets us repost and run the content you make with our gear. It doesn't guarantee a spot in the program.

            Creator application

            Every field is required unless it says optional.

            About you
            Enter your full name.
            Enter an email we can reach you at.
            Enter a 10 digit phone number.
            Where we ship your gear
            Enter your street address.
            Enter your city.
            Enter your state.
            Enter a 5 digit ZIP.
            Your accounts
            @
            Add at least one account, Instagram or TikTok.
            @
            Add at least one account, Instagram or TikTok.
            Choose your follower range. We verify it before the partnership starts.
            Sign the agreement
            Sign here with your finger or mouse
            Sign above before you send.
            Received

            You're in the stack, .

            Your signed agreement and application are with our team, and we'll send a copy of the agreement to . We look at every one and verify follower counts, and someone from Half Hitch will reach out by email or text to let you know if you've been selected for the partnership.

            In the meantime, keep posting. Tag @halfhitchlineco when our gear's in the shot.